Ryotaro Aoki

Ryotaro Aoki is a strategic leader in music and technology, with over seven years of experience shaping content strategy for YouTube and YouTube Music at Google. As the Music & Podcast Content Strategy Lead for Japan, he drives key programming initiatives by leveraging his deep understanding of market trends and audience engagement.

His career began as a freelance Music Journalist, with work published in notable outlets like The Guardian and The Japan Times. This experience provides him with a unique, artist-centric perspective. A specialist in localization and communication, he effectively bridges creative vision with operational excellence, making him a pivotal figure in the digital music industry.

About YouTube
YouTube’s mission is to give everyone a voice and show them the world.

We believe that everyone deserves to have a voice, and that the world is a better place when we listen, share and build community through our stories.