Mohamed Komba

Mohamed Komba (aka IAMMXO) has been at the forefront of shaping the sound of contemporary R&B in Australia, having been a pivotal musical force behind Australian and New Zealand breakout artists including Kaiit, Boy Soda, PANIA, Stan Walker, Oliver Cronin and Miiesha, with his production and engineer work on the latter seeing him nominated for numerous ARIA Awards.

Fascinated by the science of music and its ability to help people understand each other, Mo has a passion for artist development and mentorship, and has spent the majority of his career working for various organisations mentoring youth via the power of music.

First appearing as a member of much-loved Melbourne hip-hop group Diafrix at the turn of the millennium, through to his most recent role of Senior Director of A&R and Export at Warner Music Australasia, Mo’s focus and passion remains on artist development, preparing artists for export, and bridging the gap between Australia and the rest of the world. Mo remains the owner of independent label Say Less, and recently took on the role of COO of New Levels, helping the label and management company expand into distribution.

New Levels
New Levels is a dynamic independent record label, artist management, distribution, and marketing company built on the spirit of diversity, resilience, and creativity. Founded in Sydney’s outer suburbs, the label was created to champion diverse artists, providing a platform for voices often overlooked by the mainstream. By nurturing authentic stories and sounds, New Levels champions the next generation of Australian music while connecting local voices to a global audience.

Founded in 2020 by Australian icon Jelal Edmonds (Lazy J), New Levels has quickly established itself as a powerhouse in the Australian independent music scene. Operating as both a cutting-edge independent label, a forward-thinking distribution company, an artist management company and a dynamic marketing agency, New Levels has played a key role in shaping the careers of some of the country’s most exciting contemporary artists.

Originally rooted in Sydney’s west, the company began with a focus on Hip-Hop and R&B music, and has since expanded into a genre-spanning collective with global reach. Early successes include breakout stars like Larissa Lambert, Open Till L8, Sailor Goon, and AMARNI—whose combined catalogue has surpassed 2 billion streams.

With an ever-evolving roster on the management and label side, New Levels has expanded into Distribution and Marketing.

New Levels Distribution provides artists with the infrastructure, support, and flexibility to release music on their own terms. Combining transparent operations, smart technology, and global distribution, New Levels ensure artists retain control while reaching audiences worldwide. With deep industry knowledge and an experienced team, New Levels uses the latest technology to provide comprehensive analytics, an easy to navigate dashboard, and fast payouts.

With experience in both viral and traditional marketing, New Levels Marketing is guided by a global outlook, and understands the way fans engage with music today. Working closely wi