Sounds Australia’s Inbound Exchange Program: India 2024

Sounds Australia is eagerly anticipating the arrival of eight esteemed Indian music industry professionals into Sydney next week as part of our Inbound Exchange Program. Made possible with the support of Sound NSW, the delegation will experience some of the best live music across the SXSW Sydney showcases, along with a suite of events dedicated to fostering international connections and promoting collaboration and knowledge sharing.

The delegation is made up of the following people:

Anirudh Voleti – REPRESENT, Head Of Strategy
Anisha Gaba – Warner Music Group, Head of New Business, Brand Partnerships, Sync & Licensing
Anuj Gupta – Lollapalooza India, Business Head and Festival Director
Deepti Jasti – YouTube, Head of Music & Podcast Content Strategy
Peony Hirwani – Rolling Stone India, Senior Editor
Priyanka Khimani – Founder, Khimani & Associates
Roochay Shukla – Believe, Head of Creative Marketing – India & South Asia
Tej Brar – NODWIN Gaming, Head Of Festivals

India’s music market has risen exponentially to become the second-largest streaming market globally. With streaming growth surging, Indian audiences are investing more time and money in music, spurred by the rise of premium streaming platforms. This booming market presents immense potential for Australian music, offering new avenues for cross-border collaborations, audience expansion, and growth in streaming revenue from a rapidly expanding listener base.

Partnering on events with Awesome Black and YouTube Music, we are looking forward to a very busy and productive week that promises the building of new communities and inspiring pathways for future growth.

EOIs for Label and Management reps inclusion across the week’s events are still open and can be completed here:

https://www.cognitoforms.com/SoundsAustralia1/LabelEOISoundXSoundsInBoundExchangeIndiaFocus

https://www.cognitoforms.com/SoundsAustralia1/ManagerEOISoundXSoundsInBoundExchangeIndiaFocus