With a clear vision to Fast-Track Australian Music Success Globally, Sounds Australia provides a valuable and unique service to the Australian music sector underpinned by the organisation’s six core values; impartiality, responsibility, intelligence, imagination, passion and ambition.

Sounds Australia’s role is

– To provide the best possible environment for Australian artists at international showcase events;

– To provide industry value-add networking and business matching opportunities at international events;

– To build a whole of nation strategy and centralise efforts across National, State and Territory funding agencies and industry bodies to strengthen available resources;

– To raise the profile and visibility of Australian artists and industry in key international markets;

– To facilitate the introduction of buyers and sellers of Australian music; and

– To educate, share and present international music market trends, intelligence and career advice through a series of Export Training Practices.



Photo: Peking Duk, India 2013 – Pic by Johnny Au.