Sounds Australia exemplifies a whole-of-government, whole-of-industry partnership made up of federal and state agencies. In addition to Creative Australia (formerly Australia Council for the Arts) and APRA AMCOS, varying degrees of investment have been made over the years by the Department of Communications and the Arts, DFAT, Creative Victoria, Government of South Australia, Arts Queensland and Create NSW, whilst the industry peak organisations have included Australian Recording Industry Association (ARIA), the Phonographic Performance Company of Australia Limited (PPCA), the Australasian Music Publishers Association (AMPAL) and Australian Music Industry Network (AMIN).
In addition, Sounds Australia has established and maintained non-financial strategic partnerships with key contemporary stakeholders including the Australian Independent Record Labels Association (AIR), Association of Artist Managers (AAM), Australian Music Centre (AMC), Folk Alliance Australia and Americana Music Australia (AMA). The value of these partnership engagements provides artists and music businesses strengthened support and further in-market infrastructure.
Photo: Big Scary, SXSW 2012 – Pic by Johnny Au.